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Trust Knowledge Graph

What it does

Maps and visualizes all trust signals — citations, backlinks, mentions, reviews and entity connections. Identifies weak points.

You can't see the complete trust picture around your brand

Trust is built through a network of signals: backlinks, citations, mentions, reviews and entity connections. Without a holistic overview you only see fragments — and don't know where the weak points are holding you back.

Complete visualization of the trust network around your brand

Trust Graph maps and visualizes all trust signals in one interactive network: backlinks, citations, brand mentions, reviews, entity connections and social signals. You see exactly where the network is strong and where it's weak.

Features

How it works

  1. Enter domain for trust network mapping
  2. AI maps all trust signals and builds an interactive network
  3. Explore the network, identify weak points and get improvement suggestions

Use cases

Why use Trust Graph?

Trust isn't one thing — it's a network. Google doesn't just evaluate whether you have backlinks, but who links to you, who mentions you, who reviews you, and how you're connected to other entities. Trust Graph gives you the complete picture in one visual overview, so you see exactly where the network is strong and where it needs strengthening.

The gap analysis against competitors is especially valuable. Perhaps the competitor has citations in 5 industry directories you're not in, mentions in 3 authoritative publications you're missing, and entity connections in Knowledge Graph you don't have. These gaps are concrete action items: register in the directories, pitch to the publications, and build the entity connections.

The timeline view shows trust network evolution over time. You see whether the network is growing or shrinking, whether you're losing important connections, and whether your efforts are producing results. This historical insight is invaluable for reporting the effect of trust-building activities to leadership.

FAQ

Which trust signals are mapped?
Backlinks, citations (NAP listings), brand mentions (with and without links), reviews (Google, Trustpilot), entity connections (Knowledge Graph) and social signals.
What is a trust connection?
Any connection between your brand and an external source signaling trust: a backlink from an authoritative site, a citation in an industry article, a positive review, or an entity connection in Knowledge Graph.
Can I compare with competitors?
Yes, add up to 3 competitors for side-by-side comparison of trust networks. See exactly where competitors have stronger connections.
How does this differ from Trust Architect?
Trust Architect analyzes trust signals in your content (E-E-A-T). Trust Graph maps the external trust network around the brand — backlinks, citations, mentions and entity connections.
Is the network updated automatically?
Yes, the network updates weekly with new connections, lost connections and changes in strength scoring.
Try Trust Knowledge Graph free