Content Distribution Planner — User Guide

What is Content Distribution Planner?

Content Distribution Planner takes one topic or keyword and generates a complete cross-platform publishing plan. The tool creates tailored content for website (SEO), YouTube, LinkedIn, Instagram/TikTok and Facebook — including hashtags, CTAs and a publishing calendar.

Based on Edward Sturm's philosophy: content that only lives on your website is wasted potential. Cross-platform distribution multiplies reach without multiplying workload.

How to Use the Tool

Step 1: Fill in the Form

1. Go to Content Distribution Planner in the tools menu
2. Fill in the following fields:
   • Keyword/topic (required) — The main topic you want to distribute content for
   • Domain (optional) — Your website for SEO customization
   • Brand name (optional) — For brand integration in the content
   • Industry (optional) — For industry-adapted tone and terminology
   • Tone of voice (optional) — Professional, friendly, authoritative, casual etc.

Step 2: Generate Distribution Plan

1. Click Generate distribution plan
2. Wait while AI processes (typically 20-40 seconds)
3. The tool generates content for all platforms simultaneously

Step 3: Read and Use the Plan

The report contains sections for each platform:

Website (SEO)

• Suggested meta title and H1
• Slug and focus keyword
• Content structure with headings
• SEO tips for this specific article

YouTube

• Video title and hook (opening)
• Complete outline with timestamps
• Tags and categories
• Thumbnail suggestion and description

LinkedIn

• Professional post adapted to LinkedIn format
• Hook that captures attention in the feed
• Hashtags and CTA
• Optimal post length for LinkedIn algorithm

Instagram/TikTok

• Visual concept description
• Caption with hooks
• Relevant hashtags
• Reels/TikTok ideas

Facebook

• Engaging update adapted to Facebook
• Question or call-to-action for comments
• Image suggestion

Publishing Calendar

• Recommended order for publishing
• Optimal day and time per platform
• Tips for timing based on platform-specific algorithms

Strategic Insights

• High-level recommendations
• Cross-platform synergy tips
• KPI suggestions for measurement

Step 4: Implement

1. Click Copy on each platform section to copy the content
2. Follow the publishing calendar for optimal timing
3. Customize content as needed — AI gives you 80%, you add the final 20%
4. Measure engagement and traffic per platform

Best Practices

• Publish website content first — It gives you a URL to link from all other platforms
• Customize the YouTube script — Use it as a starting point, but add your personality
• Post on LinkedIn the same day — LinkedIn algorithm rewards early engagement
• Test different times — The publishing calendar is a starting point, but your audience may have different habits
• Repurpose the content — One distribution plan can be used over several weeks with light variations

FAQ

Which platforms are covered?

Website (SEO), YouTube, LinkedIn, Instagram/TikTok and Facebook. Each platform gets content tailored to the format.

Can I customize the tone?

Yes, you choose tone of voice which is used consistently across all platforms.

Does it include hashtags?

Yes, LinkedIn and Instagram/TikTok content includes relevant hashtags. YouTube includes tags.

Do I get a publishing calendar?

Yes, with recommended order, day and time for each platform.

How many credits does it cost?

50 credits per distribution plan. The Growth plan includes 500 credits per month.

Technical Information

• AI model: Gemini (via ai-proxy)
• Platforms: 5 (website, YouTube, LinkedIn, Instagram/TikTok, Facebook)
• Category: Content
• Cost: 50 credits

Last updated 2026-03-15

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