Content Surpasser — User Guide
What is Content Surpasser?
Content Surpasser (Beat-This-Article) analyzes a competitor's article and generates a superior version tailored to your brand. The tool combines competitor analysis with AI content generation in a single workflow.
How to use
- Paste competitor URL — The URL of the article you want to beat
- Enter brand and domain — Your brand name and domain for natural integration
- Choose target keyword — The keyword you want to rank for
- Select tone — Professional, conversational, authoritative, or educational
- Click "Analyze & generate"
What you get back
| Section | Content |
|---|---|
| Competitor metrics | Word count, headings, images, links, schema, read time |
| Gap analysis | 5-dimension scoring with weaknesses and strategy per dimension |
| Improved outline | Article structure with differentiators per section |
| Article draft | Complete markdown article ready for editing |
| Meta data | Improved title and meta description |
The 5 quality dimensions
- Originality — Original information, analysis, and insights
- Depth & Completeness — Thorough coverage without factual errors
- Structure & Readability — Heading hierarchy, paragraph length, lists
- E-E-A-T Signals — Experience, expertise, authority, trustworthiness
- Search Optimization — Keyword usage, internal linking, schema
Tone options
- Professional — Formal, fact-based, suited for B2B
- Conversational — Easy to read, personal, suited for blogs
- Authoritative — Expert-driven, data-rich, suited for pillar content
- Educational — Explanatory, step-by-step, suited for guides
Data integrity
- Live data: Competitor HTML is fetched in real time
- AI-generated: Gap analysis, outline, and article draft are labeled "AI-Generated"
Cost
100 credits per analysis (HTML fetch + 3 AI calls).
Tips
- Choose the competitor's top-ranking article for the target keyword
- Always edit the draft before publishing — add your voice and verify facts
- Use the gap analysis as a checklist when editing
- Combine with Content Quality Grader to validate the result
Last updated 2026-03-19