Link Equity Flow
Link Equity Flow crawls your site and shows how link equity distributes through the internal link structure: which pages accumulate the most, which are stranded without inbound links, and where equity leaks into sinks. The result is a score, six key stats and prioritized recommendations.
Everything is measured: a real crawler walks up to 50 pages (depth 5) and the equity calculation runs on the actual link graph — no AI involved. Note that the analysis covers internal structure; external backlinks are not fetched, so "equity" here is relative internal distribution, not absolute outside authority.
Who this tool is for
Technical SEO people who want to know where internal linking concentrates or wastes equity, before moving links around.
Prerequisites
- Signed-in account (growth tier in the catalog)
- 20 credits per analysis
- One publicly reachable URL; expect 30–120 seconds of runtime
How to use it
- Paste the domain URL and confirm the run in the credit dialog.
- Wait while the crawl runs — breadth-first from the front page.
- Read the score, stat cards and recommendations at the top, then dig into the tables.
How to read the result
- The 0–100 score summarizes structural health; the health label says what drags it down.
- Stranded pages have zero or one inbound link — nearly invisible to users and crawlers alike.
- Deep pages sit more than three clicks from the front page; important content should be lifted.
- Equity sinks collect equity without passing it on — typically pages with many inbound and few outbound links.
- Table rows expand for per-page issue details.
Common errors
- The analysis fails or stalls: credits are refunded automatically. Check that the URL responds publicly and retry.
- Fewer pages than expected: the crawl caps at 50 pages/depth 5; large sites are analyzed partially, measured from the front page.
Limitations
- No backlink data — this is internal structure, not external authority.
- The report can be copied as text, but there is no file export or history; copy before you close.
- The tool's screen labels are in Norwegian even when your app language is English.
Related tools
- Internal Link Auditor, for a link-by-link review
- PageRank Flow, for another angle on equity distribution
- Broken Link, for finding dead links before you move equity
Last updated 2026-08-06