Topical Authority Gap Analyzer — User Guide
What is Topical Authority Gap Analyzer?
Topical Authority Gap Analyzer fetches your sitemap and a competitor's sitemap, classifies all URLs into content silos using AI, and uncovers which topic areas you're missing coverage on.
The tool builds a complete silo picture of both websites, calculates coverage ratios per silo, and generates actionable recommendations to close gaps in your topical authority.
How to use the tool
1. Fill in the form
- Your Domain: The domain you want to analyze (e.g. "nordicpulse.ai")
- Competitor Domain: The domain you want to compare against (e.g. "competitor.com")
- Language: Choose Norwegian or English for the AI analysis
2. Start the analysis
Click "Analyze Topical Authority". The tool will:
- Fetch sitemaps from both domains (tries
/sitemap.xml,/sitemap_index.xml,/sitemap-index.xml) - Filter out non-content pages (admin, images, legal pages, etc.)
- Send URLs to AI for classification into content silos
- Compare silo coverage between you and the competitor
- Generate recommendations based on the gap analysis
Analysis typically takes 20–60 seconds depending on the number of pages.
3. Read the results
The report contains:
- Statistics: Total pages, number of silos, pages behind competitor, missing silos
- Silo Cards: Visual overview of each silo with article count, coverage ratio, and status
- Gap Analysis: Silos where the competitor has better coverage than you
- Recommendations: AI-generated suggestions for content that should be produced
- CSV Export: Download the complete analysis as a CSV file
Status Indicators
| Status | Meaning |
|---|---|
| Ahead | You have more than 1.5× the competitor's coverage |
| Behind | You have less than 0.5× the competitor's coverage |
| Even | Approximately equal coverage |
| Missing | You have zero coverage in this silo |
Cost
30 credits per analysis. Two sitemap crawls + two AI classification calls + AI recommendations.
Tips
- Make sure the domain has an accessible sitemap — the tool depends on this
- Choose a direct competitor in the same industry for the most relevant comparison
- Focus on silos with "Missing" and "Behind" status — these are your biggest opportunities
- Use the recommendations as a starting point for an editorial calendar
- Run the analysis quarterly to measure progress
Last updated 2026-03-18