Why do the larger grids cost more?

Each point is a separate lookup with the data provider. 3x3 is nine lookups, 7x7 is 49. The price follows the number of points rather than being flat, so you pay for what you use.

What does an empty point mean?

Google answered, and your business was not among the results there. That is a measurement, not an error. Points we could not query are shown differently, as unmeasured.

Why is the average position computed over fewer points than the grid has?

The average covers only the points where the business was actually found. Counting a missing result as a poor position would produce a number we have no basis for. The top-three share, by contrast, is computed over every point.

Can I measure a competitor?

Yes. The tool looks for the name you give it, so you can enter a competitor instead of your own business.

Will it find my business if the name is written slightly differently?

Casing, punctuation and company suffixes such as AS are ignored. Norwegian characters are not: Bjørn and Bjorn count as two different businesses, because merging them could hand you a competitor position.

Local SEOfreelancer

Local Influence Radar

What it does

Measures where your business sits in the Google Maps local pack from each point of a grid around you. One real query per point, not one query stretched across the whole city.

Your ranking is not one number. It changes from one street corner to the next

Google uses where the searcher is standing when it decides which businesses appear in the map results. A dentist can rank first for someone searching from the clinic and be absent two kilometres away. Checking your ranking from the office measures one point and assumes the rest.

A single ranking figure hides how much visibility varies inside one city
Searching from your own address gives a systematically flattering picture
No way to see which areas you are actually losing
Hard to show a client where the effort should go

One query per point, and a map of what came back

The tool lays a grid around a centre point you choose and fetches the Google Maps local pack for each coordinate. Then it looks for your business in each result and plots the positions as a map.

Choose 3x3, 5x5 or 7x7 points and a radius in kilometres
One real lookup per point, not a spread calculated from a single query
Points we could not measure are shown as unmeasured, not as you being absent
Every scan is stored, so you can compare later

Features

Grids of 9, 25 or 49 points
Local pack position per coordinate
Average position computed only over points where you were found
Share of all points in the top three

How it works

Enter a keyword, your business name and a centre point
Choose a grid size. The price follows the number of points
Wait about half a minute for the largest grid, then read the map

Use cases

Businesses wanting to know which neighbourhoods they are visible in
Agencies showing a client where the work pays off
Operations with a catchment area larger than a single address

Why use Local Influence Radar?

Local visibility is not a number, it is an area. Two businesses with the same average position can live in completely different realities: one evenly mediocre everywhere, the other first across half the city and absent in the rest. Only the second one knows where to put the effort.

A map makes the client conversation concrete. Instead of saying rankings improved, you can point at which neighbourhoods turned green and which did not move. That is easier to defend, and easier to be wrong about in a way that gets noticed.

This version was rebuilt from scratch because the previous one invented its numbers. It used random values weighted by distance from the centre, which is exactly the shape real local SEO has, so the map looked correct to someone who knows the field. Now every position comes from a query to Google for that coordinate.

FAQ

Why do the larger grids cost more?: Each point is a separate lookup with the data provider. 3x3 is nine lookups, 7x7 is 49. The price follows the number of points rather than being flat, so you pay for what you use.
What does an empty point mean?: Google answered, and your business was not among the results there. That is a measurement, not an error. Points we could not query are shown differently, as unmeasured.
Why is the average position computed over fewer points than the grid has?: The average covers only the points where the business was actually found. Counting a missing result as a poor position would produce a number we have no basis for. The top-three share, by contrast, is computed over every point.
Can I measure a competitor?: Yes. The tool looks for the name you give it, so you can enter a competitor instead of your own business.
Will it find my business if the name is written slightly differently?: Casing, punctuation and company suffixes such as AS are ignored. Norwegian characters are not: Bjørn and Bjorn count as two different businesses, because merging them could hand you a competitor position.

Try Local Influence Radar free